
Event Intelligence
Unlock the value of your data
Meet Event Intelligence, a powerful engine to unleash the revenue potential of your network. Powered by Artificial Intelligence Algorithms, EI is capable of retrieving and processing thousands of events in milliseconds, whether they happen on your network or on any application. Workflows are automatically applied to orchestrate and automate processes and deliver powerful experiences with campaign management & journey orchestration.
Have you imagined being one step closer to your customer needs, recommending relevant solutions, quickly solving any problem, or even preventing any problem before they even exist?
Use real-time triggers to develop targeted campaigns delivered at the right time
The workflows can be used to upsell a product in response to a failed action, deliver a timely personalised ad, proactively manage Quality of Service, or pre-emptively initiate a subscriber retention strategy.
Track user journeys in real time from day one for a comprehensive view of service experience → Leverage data about device model, brand, specs and usage to foresee revenue opportunities → Location data like roaming country and cell ID can be used to optimise experience specific to locations and trigger notifications → Network Slices can be monitored to flag fraud, control revenue and obtain predictive insights |
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EI Orchestrate is an agnostic module that easily plugs in with 3rdparty solutions to orchestrate events and trigger processes
Connect your applications to orchestrate workloads and events across environments.
- Able to accept events from any system via queues or http end points
- These events are pushed through a decision tree to determine what to do with it
- Aggregations can be stored against events to capture fraud scenarios
- Ability to feed into other systems or into our own Event Intelligence modules
Use the orchestration capability to monitor your network, applications and 3rd party systems.
→ Peaks of traffic, suspicious SMS activity, abnormal patterns, attempts to attack networks and other fraudulent signs can be detected early on.
→ Crete workflows to flag and block fraudulent and suspicious activity on your network
Modern, highly integrated application
Contextual Campaigns - How it works
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Understand customer journey & data
EI is connected to your applications to understand in depth the user journey and pinpoint pivotal moments
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Start creating workflows
Easily create the workflow that suits your needs, selecting triggers and outlining the steps with a drag-and-drop designer -
Create personalised campaigns
Develop unique campaigns and deliver them in the most adequate channel: SMS, RCS, Email, push notification or other.
With templates, merge tags and plenty of options to customise easily
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Test the workflow and go live!
Test your workflows in real-time and deploy them by simply clicking publish. You can edit it at anytime
Intelligent and automated revenue capture
Reach your goals faster with automated orchestration and enhanced customer experience. To get more details about Event Intelligence get in touch with our team or download the complete Event Intelligence product sheet.

Benefit telco operators
Boost Revenue
Whether is an upsell add-on campaign, a retention one or acquisition programme, real-time contextual campaigns are proven to deliver an uplift in conversion rate results.
Orchestration automates and simplifies processes to ensure cost efficiency accross your network
Shielded against fraud
Fraud prevention & control is essential to protect your network from attacks and fines and to safeguard your customer's security.
Cybercrime, data security and scams can be detected early on and blocked efficiently.
Custom Retention & Loyalty
Being relevant and timely in customer interactions boosts loyalty and retention. Segment and impact your subscriber base with personalised campaigns
Our ecosystem
Lifecycle's BSS is designed as a modular solution, making it flexible enough to suit any communication service provider (CSP) or digital service provider (DSP) requiring business process support. The modules below can be deployed separately or in multiple combinations to enhance and automate operational processes depending on your specific requirements.
CCS - Real Time Charging
Lifecycle’s CCS platform is 3GPP compliant, highly available and resilient with real-time rating and service control. It provides the essential Charging Function of a 5GC network for both online and offline servicesCRM MultiOrder
Provides holistic management of all interactions with a clear view of the customer journey, empowering customer care agents to deliver customer service excellenceMy Account Self Care
Responsive, configurable self-care, the My Account module enables customers to quickly and easily access and manage their account.Event Intelligence
Event Intelligence uses AI to capture network events and orchestrate processes, manage fraud and use real-time triggers to deliver contextual campaigns.
Business Intelligence Module
Business Intelligence is a powerful and flexible reporting module that enhances the competitive edge of your business.Provisioning & Switching
The Provisioning & Switching product delivers integration to network operators, allowing automated SIM activation, suspension, termination, services, porting and more.ALLinONE Billing
Flexible and feature rich platform, facilitating the billing of complex and disparate products across a wide range of usage and subscription based services.Contact Center & Bots
Provide customer service agents with a full toolkit to directly support customer queries in real time from a single web interface.Content Management System
Create stunning, functional websites with automated onboarding to boost acquisition. White-labelled interface adaptable to your needs.BSS Solution
Lifecycle’s BSS is a comprehensive suite of modules that support the end-to-end, back office operations of wholesale and retail telecoms providers and other subscription-based service enablers.Get in touch with us
Find out more about how Lifecycle can help you accelerate your business growth and reach your goals.